Digital Transformation and Organizational Transformation

A concept that has been very “fashionable” in these times has been that of Digital Transformation, which due to being used so much and taken out of context, has begun to lose its meaning and depth in what it implies regarding an organization, which is the focus. of this transformation. In this sense, there has been a tendency to equate Digital Transformation with the incorporation of information technologies, or simply to incorporate software and hardware, in circumstances that represent a new approach where Information Technologies are no longer just a tool that complements strategy, but is the central pillar of the new business strategy in all areas of the organization.

In this way, Digital Transformation must consider its impact on different elements and levels of the company, starting with its processes, considering the redefinition of these and its impact both internally and with its environment, with a comprehensive vision looking at the entire organization. and not to a limited area, extracting new possibilities at the level of production processes, services and back office.

Likewise, the scope of this transformation must contemplate the way in which external actors relate to the organization, including customers, suppliers and business partners, redefining the way and channels through which actors communicate and communicate. They interact with each other, generating value and synergy in the system seen in an expanded way.

At the deepest levels, the modified processes within the organization will define new capabilities and competencies of our collaborators or employees, so it is vital to understand what their new profiles will be, what I should ask or expect from them, what skills they should have. and what new knowledge they must have to adequately handle the new tools, change management being a vital element in the adoption and proper exploitation of them.

For this reason, if your company seeks to embark on a digital transformation plan, we suggest getting advice from a company that adequately handles these concepts, that has a comprehensive view beyond technology, covering strategic formulation, processes, resources and competencies, as well as as a broad vision of available technologies and prevailing trends, including change management.